Q: Why do video messages work so well? A: Videos use two senses instead of one. The combination of sight and sound increases retention of information by 50%. Q: Are videos effective as a sales tool? A: VERY. Video can demonstrate your product with excitement. And the cost is far less than an in-person sales call. Prospective customers reach a buying decision 70% of the time after viewing a marketing video tape. Q: How long should our video be? A: It depends on its use. Marketing videos should be short, five to eight minutes as a rule. Seminars, training videos, and legal reenactments will be long by necessity. We can guide you on this. Q: How much would it cost for you to produce a video for us? A: The price is dependent on the finished length of the video. We've created some videos that cost less than the cost of a four color brochure. We'd be happy to discuss your needs, give you some ballpark prices, and follow up with a firm proposal when you're ready. Call today to arrange a time to see some samples of our work. ronhunter@huntervideo.com

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